The latest news, insights and announcements from Bring Digital
Head of Paid Social and Programmatic Chloe Bratherton outlines how brands can use an omnichannel approach to deliver results when developing a creative advertising strategy. Creative advertising has taken centre stage in the modern paid media space. With AI-driven tools like Meta's Advantage+ and Google's Performance Max reshaping ad strategies, creative content has become the most controllable – and impactful…...
Paid Social Manager Chloe Bratherton dives into what makes an omnichannel marketing campaign a success, from working with algorithms and audiences to the importance of nailing your creative assets. One of the best — and also trickiest — things about…...
Senior Paid Social Manager Andrea Manouchou explains what you need to know about Meta’s Advantage+ Shopping Campaigns (ASC) and breaks down some common myths about this piece of tech. The paid social landscape is changing fast, but there’s one thing…...
